Projects

Visual communication in policy

Work examples connecting evidence, storytelling, and design

Strengthening the case for a European bio-based economy

BIC represents Europe’s bio-based industries and supports the shift towards a bio-based economy.
 
We work with BIC across their reports, campaigns, website, and social channels, providing a more transparent structure and a consistent way to present their work to members, partners, and EU stakeholders.

 

Narrative coherence
BIC’s work now connects across reports, campaigns, the website, and social channels through one shared story about the bio-based economy.
Cross-channel consistency
The same language, structure, and visual logic now runs through all major communication formats, making BIC easier to recognise and easier to use.
Digital Annual Report 2024 for the Bio-based Industries Consortium, shown on a laptop mockup.
Illustration showing the Bio-based Industries Consortium membership ecosystem across multiple bio-based sectors.
Homepage design for the Bio-based Industries Consortium website, shown on a tablet mockup.
First slide of a social media carousel about quantum computing in the European Union, shown on a laptop mockup.

Making Europe’s digital policies easier to understand

The European Commission – DG CNECT shapes how Europe develops and governs digital technologies, from digital skills and e-government to online platforms and AI.
 
We worked with DG CNECT on the #DigitalEU series, turning complex datasets into short visual stories that could be shared and understood across the Commission’s social media channels.

Clearer policy messages

Digital policy topics became easier to read, follow, and discuss beyond specialist audiences.
Shareable formats
Data and policy messages could travel across LinkedIn, X, Instagram, and Facebook without losing accuracy.
Social media carousel slide about artificial intelligence and digitalisation in the European Union, shown on a tablet mockup.
Social media carousel slide about digital transformation of businesses in the European Union, shown on a digital illustration.
Social media carousel slide about 5G rollout in the European Union, shown on a desktop screen mockup.
Digital publication on strategic priorities for freight forwarders by CLECAT, shown on a laptop mockup.

Supporting the policy voice of Europe’s freight forwarders

CLECAT represents freight forwarders, customs agents, and logistics service providers in EU policy debates.
 
We work with CLECAT on their strategy and communication materials, turning complex sector positions into policy stories for use with the EU institutions.
Stronger policy framing
CLECAT’s priorities now align with broader EU goals, such as the climate transition, the Single Market, and competitiveness.
Institution-ready materials
Their positions are available in formats suitable for meetings, briefings, and formal policy exchanges.
Custom icon set illustrating transport modes and materials for CLECAT.
LinkedIn post visual promoting an industrial safety webinar by FEA, shown on a tablet mockup.

Building visibility for Europe’s aerosol dispensers sector

FEA represents the European aerosol dispensers sector, bringing together national associations across a wide range of consumer and industrial markets, from personal care to technical applications.
 
We worked with FEA across its website, data publications, and LinkedIn communications to help present its role, work, and industry data in a more consistent, policy-facing way across various channels.

Who FEA is, made visible

FEA’s role, mission, and scope became easier to recognise across its website, publications, and visual materials, giving EU-level audiences a clearer picture of what the European aerosol dispensers sector represents and why it matters.

A policy-facing social media presence

FEA now uses LinkedIn with a consistent structure, tone, and visual system, allowing it to present its work, members, and industry data in a way that fits how EU stakeholders read, follow, and reference information online.
Chart showing European aerosol production by segment for FEA, displayed in a digital publication on a laptop mockup.
Bar chart showing EU aerosol production by country in 2024 for FEA.
Donut chart showing the share of EU aerosol production by country in 2024 for FEA.
Social media visual promoting a sustainable food systems event by FEBA, shown on a tablet mockup.

Bringing the impact of Europe’s Food Banks into focus

FEBA represents a network of national food banks across Europe and works to reduce food waste while improving access to food for people in need across the EU.
 
We worked with FEBA over several years to move their communications from a single leaflet to a coordinated set of campaigns, reports, events, and digital channels, shaping the visual language and storytelling structure that now supports how FEBA presents its work.

A European-level picture of impact

FEBA’s food recovery, partnerships, and reach are now seen as one system, not just a set of national activities, making its role easier to understand for EU institutions, donors, and partners.

A shift from one-off to ongoing communication

FEBA moved from relying on a single institutional leaflet to running campaigns, reports, events, and digital content as part of a regular communication rhythm, giving the organisation a stronger presence at the European level.
Charts from the FEAD Implementation Report showing challenges and collaboration levels for FEBA in 2023.
Infographic showing the impact of food assistance by FEBA, including food collected, partner organisations, and beneficiaries.

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